Spongebob Squarepants Movie is Latest 3D Animation Outing

clock April 4, 2015 09:41 by author christpaul

Full-length versions of television series are big money spinners for filmmakers in general, and nowhere is this more true than in the field of animation. It is a natural move for popular television series to be converted to the silver screen, and such luminaries of TV animation as The Simpsons, South Park and Beavis & Butthead have already received this treatment over the last decade or so.

The latest small screen success story to be converted to a fully-fledged cinematic animation is SpongeBob Squarepants. This anarchic children's programme has already received a massive following all over the world, and perhaps part of its success has been due to the fact that it translates so well into several cultures.

SpongeBob Squarepants also follows the basic template for success in children's animation; there is plenty here for adults to enjoy as well. Many people consider this to be an adult series, with writing which often goes well over the head of its largely child-based audience. This means that there is something for all of the family to enjoy in this movie, and pretty much ensures that it will be another massive commercial success.

This is SpongeBob's second outing on the big screen, and this time the filmmakers employ some glorious new 3D animation to give the sponge a little twist. It is interesting that what is essentially a 2D animation on television has been converted in this way, and it shows the power of 3D animation in contemporary cinema.


The film starts off as most episodes of the TV series do, in the underwater town of Bikini Bottom, where SpongeBob Squarepants has a job at the Krabby Shack working with cashier Squidward. The plot as it is focuses around a rival restaurant owner who attempts to undermine our aquatic hero. And on this occasion his actions end up with SpongeBob certainly being a sponge out of water.

Screenplay writers Glen Berger and Jonathan Aibel - the writing team behind the Kung-Fu Panda movies - offer a fresh take on the Spongebob universe, and overall this is one 3D animation which is expected to be an overwhelming commercial success.

As 3D animation becomes more ubiquitous in the cinema, the number of people moving into this genre ensures that the future of 3D animation is extremely rosy. Natural Front intends to play a significant role in the development of 3D animation by continually refining our already renowned Intuitive Pro animation software.

University of Maine at Farmington to Offer 3D Animation Course

clock March 14, 2015 16:51 by author christpaul

As 3D animation continues its inexorable rise worldwide, another educational institution is offering a valuable opportunity for students to gain a grounding in the subject. It seems that the University of Maine at Farmington will be offering a 3D animation course in May, thanks to the efforts of a local entrepreneur.

Steve Milligan of Sidney will be teaching "Introduction to 3D Animation," which will use industry-standard systems and programs to introduce students to the world of 3D animation. The intention is to use the course to buttress an attempt to establish an animation studio in the local vicinity. If successful, Milligan said, he hopes to continue teaching the course in the fall or spring semester.

Milligan has stated that the course will give students a strong grounding in the fundamental principles of animation, such as how objects and people move, before graduating onto more complex aspects of this diverse subject area.

A graduate of Mountain Valley High School in Rumford, Milligan first became enthralled with 3D animation in 1995, after seeing the movie 'Toy Story.' This film, of course, has inspired so many people down the years, and still stands out as one of the most absorbing and successful examples of 3D animation on the silver screen.

The film inspired Milligan to learn the art of animation, despite the fact that he was never a particularly talented two-dimensional artist. But Milligan began following 3D animation work in the media and Internet, using an old copy of animation software and a lot of trial and error to begin modelling objects.

Soon he was a successful freelancer, and as his career has since built up with a variety of different successful jobs. At this time, Milligan began to fantasise about opening a local 3D studio in Maine. After negotiations with the local university, this course is an attempt to establish such a studio with nationwide prominence in the New England area.

Meanwhile, Milligan continues to build up a freelance portfolio in the hope that this can at some point to be converted into a brick and mortar studio. Milligan hopes that he has laid groundwork that might allow some Maine residents to follow in his footsteps.

With 3D animation being a multi-billion-dollar enterprise worldwide, there is no doubt that an increasing number of educational establishments will offer courses in the subject in the future. 3D animation is certainly here to stay, and more and more people now view this entertaining aspect of the arts as a viable career path.

Freeze 3D Animation Combines 3D Printing and Sculpture

clock March 12, 2015 13:00 by author christpaul

A state-of-the-art technique which keeps creeping into the world of 3D animation is 3D printing. Many predictions have been made about the capabilities of this technology, and it is already being utilised widely in fields such as architecture. The concept of a completely 3D printed city, full of buildings rendered via the technology, may seem fanciful, but already experts in the field believe that this will be possible in the coming decades.

Meanwhile, 3D printing continues to have an influence over animation. New examples of animations being created via 3D printing seem to emerge on an almost weekly basis. And in line with this, a pair of innovative animators have recently produced another striking animation utilising this technique.

The crew at Job, Joris & Marieke, have recently produced an animation entitled “FREEZE!”, Which is based around 100 frames from their looping CGI creation. The pair have effectively recreated an entire digital event in one frozen sculpture. The result is extremely striking, and constitutes an odd looking string of characters presented in a variety of poses.

3D printing may be a remote technology for many people at this point in time, but it is becoming more mainstream on a daily basis. It meshes particularly well with 3D animation, and this latest CGI-based creation very explicitly underlines the principles of animation.


Animations created with 3D printing objects are nothing new, but the ability to create one based on entirely still frames, and then turning that project into a sculpture, is an extremely rare and intriguing concept. Although 3D printing has many practical and utilitarian purposes, it is also worth pointing out that the technology can make a significant contribution to arts and entertainment as well.

The animation in question was produced by the two Dutch artists via the painstaking process of producing 100 separate frames. Using an Ultimaker 2 3D printer and liberal amounts of glue and string, artists Job, Joris and Marieke squeezed all the cells from a short animation into a single mise-en-scene.  

This revolutionary place will be exhibited at Amersfoort's Kunsthal museum on March 29th, where lovers of animation and artwork alike can experience FREEZE at close quarters. This groundbreaking animation is indicative of the extent to which 3D printing is now having an influence on the animation industry. And Natural Front Intuitive Oro offers the opportunity to scan 3D printed objects into its software, in order to create absorbing and spectacular results.

Natural Front Intuitive Pro - A Disruptive Technology for New Pro Animators

clock March 9, 2015 12:43 by author christpaul

At Natural Front we are always working to ensure that our Products become even more user-friendly for our valued customers. That is central to the ethos of our operation, but also essential to the Process which continues to imProve the Natural Front Intuitive Pro software. We greatly appreciate the feedback that we receive from Professional animators, and attempt to take this on board as we integrate new imProvements into the Natural Front package.

One of the things that we have particularly attempted to include in the Natural Front Intuitive Pro package as the software has developed is an incredibly intuitive nature. We have always wanted to ensure that Natural Front Intuitive Pro does not require years of investment in developing skills. The package has always been intended to enable animators to pick up the key techniques very quickly, and then model and animate a three-dimensional face within a matter of hours.

This has been one of the key selling points of Natural Front Intuitive Pro package, as other animation software typically require animators to invest weeks of effort in animating a 3-D faces via time-consuming techniques. It can sometimes be possible to get what you want with Natural Front Intuitive Pro in the matter of a mere few seconds!

Many SMEs, freelance animators and small-scale professional animation studios have already been attracted to the Natural Front Intuitive Pro software for this reason. But we also believe that in price terms the package is one of the most competitive anywhere in the industry. Our automated software can deliver world-class results at a price that makes it ideal entry level software for anyone involved in the animation industry.


In order to showcase the capabilities of the Natural Front Intuitive Pro software, we have created a demonstration page which features a number of videos that have been created utilising just the Natural Front Intuitive Pro software. The sophisticated automated algorithms featured in this package ensure that the possibilities for Professional animators are endless with Natural Front Intuitive Pro.

We firmly believe that the Natural Front package provides the best way for budding animators to enter the 3-D animation industry, and grow their product in the shortest amount of time possible. Natural Front Intuitive Pro can help you to boost your productivity and profits in 3-D character animation, and master what can be an extremely labourious technique in a surprisingly short timeframe.

Getting 3-D animation right just got much easier with Natural Front Intuitive Pro.

Building The Future of Storytelling Via 3D Animation

clock March 6, 2015 18:55 by author christpaul

The "Building the Future of Storytelling" summit will examine the creative and technical arts of storytelling, when it convenes on April 11-12 at the Las Vegas Convention Center. One technology that will be examined is that of 3D animation, which has played a particularly central role in storytelling in the early years of the 21st century.

This year’s event will take very much a futuristic look at the creative and technical forces that will shape the art and science of storytelling. In a climate in which virtual reality is predicted to become more important, such technologies can have a massive impact on storytelling, and indeed 3D animation in the near future.

Advances in content creation tools and workflows are giving storytellers new opportunities to refine their craft, while developments in 3D animation techniques have ensured that this industry continues to play the central role in contemporary storytelling. This event will provide a roadmap to the future and explore potentially disruptive innovations, some still in the lab, that could redefine the 'movie' — or, indeed, any episodic content as we know it.

With television having been greatly influenced and recently by the alteration of its model away from a traditional programming structure to on demand television, such a quantum leap in the cinema is also created to take place at some point in the near future. Increasingly, technology such has NetFlix is enabling cinema goers to gain access to movies when they want them, rather than he studio wants us to have them.


During the event, attendees will have the opportunity to attend an exclusive "first-look" at SMPTE's "Moving Images" documentary. This fascinating film will explore the way that motion-picture technology has developed through the 20th century, while also looking at future patterns in the industry in the near future. With 3D animation having played a significant role in the movie industry during the latter years of the 20th century, there will be a special section looking at the direction of computer and 3D animation in the coming years and decades.

Assembled industry experts will examine SMPTE Digital Cinema Packaging (SMPTE-DCP), recommended by the current Digital Cinema Initiatives (DCI) specification, and its value with regard to captioning, object-based audio, stereoscopic 3D, and high frame rates (HFR). 3D subtitles will also be on the agenda, and the group will also look at how the 3D animation industry is branching out into new territories. 

The world map of cinema continues to be redrawn, and this Las Vegas event promises to pride a fascinating and cutting-edge insight into the cinema of the 21st century.

Student Animation Project Shows Power of 3D Animation Software

clock February 15, 2015 10:11 by author christpaul

With 3D animation having become such a major commercial entity in recent years, numerous college courses have sprung up on the subject. It is now extremely common for young university students to see the opportunity for a long career in 3D animation, and there are now a wide variety of formal routes into this employment.

However, the notion of a professional 3D animation completely produced by students is a rare one. But Ice Nine Studios, a student developed production studio, has started work on their first project, a 3D animation called Allice.

This animation has been very much influenced by the popular Disney film Wall-E, and is set in an apocalyptic ice age where no force is capable of unfreezing the planet Earth. The central character of the piece, a robot, Allice, has been sent to do the impossible - thaw the ice.

Where Wall-E examined the themes of loneliness and isolation, this film also delves into similar territory. At one point during the animation, the central protagonist comes into contact with a ‘child-like’ robot named Delta and forms a friendship. At this stage the character is then thrown into something of an existential crisis, as she recognises that she needs some form of companionship in her existence.

Ice Nine Studios is entirely comprised of a team of students, with each student occupying a different role on the team, making the project a collaboration involving each of their different talents and skills. The idea was originally conceived as a way for students to work together to create art and gain work experience, but it has escalated well beyond this into a commercial-standard project.


Nonetheless, the film is still being used for academic reasons. The movie was originally created in order for students to be assessed as part of Professor Madison Murphy’s class, Media Arts: Advanced Projects at the Christian institution Houghton College. According to staff who have been involved with the project, the production has been based on true collaboration, with everyone contributing equally to the film.

Considering the quality of work that the students have been able to produce, there is already a hope that further projects can be undertaken by Ice Nine Studios in the future. With all the press that Allice has been getting and the great response from everybody in general, employees at Houston College are assessing the project to see if there is any hope of further animations in the future.

What the project has demonstrated is that the immersive nature of modern animations can now be produced by relatively inexperienced people with modern software such as Natural Front Intuitive Pro.

3D Animation to Educate Australians About Diabetes and Alzheimer's

clock February 5, 2015 18:06 by author christpaul

Novel and innovative usage of 3D animation is becoming increasingly common, but researchers hoping to deal with Alzheimer's disease and type 2 diabetes have recently found a particular novel use of the technology. Understanding the complex biological processes which lead to these diseases is an extremely difficult challenge for the medical industry, and it seems that 3D animation is playing a significant part in the fight, at least in an educational capacity.

Two new 3D animations intend to strip away the jargon, bring the information to life and share it with the masses via YouTube. These videos have recently premiered in Canberra, Australia, with the intention of educating people on the way that these viruses develop and affect people. This is particularly important, given that the rate of Type II diabetes in the world has been rapidly increasing in recent years, with the amount of sugar being added to food often cited as a major factor.

The creator of ‘Alzheimer's Enigma’, Chris Hammang, said his animation was six months in the making. About half of this time was invested in studying the existing literature on the subject, while researchers and scientific experts also acted as collaborators in this valuable animation project. Hammang stated that his primary motivation was to distil all of the information which exists on these two critical conditions into a useful and digestible package for people to both enjoy and learn from.

Hammang stated that “a lot of what is in the scientific literature of course affects people's lives but it's difficult for people to access when it's written in scientific language”, and continued that 3D animation makes it possible to break down these complex subjects in a way that is both easily comprehensible and also engaging and absorbing.

With a huge amount of research having gone into both of these conditions, it is not possible for people suffering from both diabetes and Alzheimer's to actually do something about their condition. Yet there is a great deal of ignorance among the general public about these conditions, and ultimately people cannot seek treatment if they do not understand the options available to them. This new animation is intended to play a didactic role and enable people to make decisions about their health and what they wish to do in life.

The role of 3D animation in entertainment is already taken for granted, but increasingly animation is also playing a significant part in serious subjects as well. Numerous commercial and government bodies have previously utilised 3D animation to communicate messages more effectively, and this latest example once again underlines how useful the technology can be.

1972 Pixar Hand is Foundation for Entire 3D Animation Industry

clock February 2, 2015 18:23 by author christpaul

All technologies are reliant on pioneers to a certain extent, and 3D animation is no exception to this rule. We look back at the heritage of animation and view some films from the past as rather simplistic, particularly compared to the hugely detailed 3D animation environments running in HD at 60 frames per second which are commonplace today. But the complicated and absorbing 3D contemporary animations that we see on the silver screen could not have been achieved without standing on the shoulders of giants.

In 1972, Pixar co-founder Ed Catmull and his graduate school colleague Fred Parke created a short film called “A Computer Animated Hand”, which is considered by many to be the first example of 3D digital rendering. Of course, it looks extremely crude by today's standards, but this film actually paved the way for the 3D animations of today. One need hardly mention the fact that Pixar has since become a massive name in the industry.

This original 3D animation which is getting on for half a century in age began by casting a plaster model of a human hand. This was then split up into 350 polygons, which were diligently measured and entered into a computer simulation. From this point, the world’s first 3D animation was meticulously created, with Catmull developing a basic animation program in order to render and manipulate this newly created digital image.


Logistically laborious though this was in itself, transferring the rendered images to film was a whole other ordeal, without computer hardware powerful enough to render the images at speed. In a world in which staggeringly sophisticated programs such as Natural Front Intuitive Pro make this type of process extremely easy, we perhaps forget how difficult it used to be to translate rendered images into usable film. 

Computer hardware has improved exponentially in a very short period of time, and this makes the process of rendering 3D animations relatively straightforward today. Nonetheless, it is still a processor-intensive process, so one can imagine several decades ago that this took quite some time. Indeed, individual frames of the 1972 Pixar movie had to be photographed from the computer’s monitor and then strung together into the film.

The legacy of the movie, aside from the impact it had on the 3D animation industry, was that it made an appearance on a monitor in the 1976 film Futureworld, the sequel to Michael Crichton’s Westworld. But this wasn't the only wife-reaching impact of this group 3D animated hand. Catmull went on to lead the computer graphics group for LucasFilm which was later purchased by Steve Jobs in 1986 and turned into Pixar, which produced the world’s first computer animated feature film, Toy Story, in 1995.

Thus, this is a little-known but extremely important animation which occupies a special place in the history of the genre.

3D Animation Industry to Double in Size by the End of the Decade

clock January 26, 2015 15:14 by author christpaul

3D animation is unquestionably an amazing technology which has had a massive impact on cinema, and thrilled viewers all over the world. But many people who enjoy the biggest movies made by the likes of Disney and Pixar do not always consider the economic impact of the 3D animation industry.

A recent report on the 3D animation market, which looks into worldwide forecasts and analysis on the industry between the present day and the end of the decade, suggests that the 3D animation market will remain a source of growth for many years to come.

The report in question divides the 3D animation market into several sub-segments along with a detailed analysis and forecasting of revenues generated from each division. It also provides a wealth of information on opportunities, challenges and other ongoing market trends in the 3D animation industry in the remaining years of the decade.

While 3D animation technology is most associated with the film industry, it is now being utilised by a wide variety of other industries as well. This includes fields such as interior designing, architecture, stage shows, medicine, gaming, and corporate presentations. 3D animation technology is an outstanding way for companies in a wide variety of niches to display complex information in an absorbing and easily comprehensible fashion, and it seems likely that this trend will only grow in the coming years.

There are many potential growth factors which contribute to the rosy outlook for 3D animation. These include factors such as the growth of 3D animation in the cinema, the multi-industrial application of 3D animation going forward, the ability to produce 3D character merchandise, and the popularity of the technology and medium. Price sensitivity remains an issue for 3D animation in developing economies in particular, but companies offering affordable solutions such as Natural Front will naturally help to mitigate this issue.

It is notable that the report released by MarketsandMarkets suggest that the 3D animation market will grow $21.06 billion in 2014 to $40.78 billion in 2019 at a Compound Annual Growth Rate (CAGR) of 14.1% from 2014 to 2019. Obviously this means that the global market place for 3D animation will nearly double in just six years.

It is predicted that North America will remain the biggest market for 3D animation technology for the foreseeable future, but other regions such as Middle-East and Africa (MEA), Asia Pacific (APAC) and Latin America are expected to be key growth areas over the current decade.

Ratchet & Clank Animated Movie Indicative of Video Game Trend

clock January 17, 2015 13:24 by author christpaul

Video game tie-ins have been an obvious source of material for the movie industry in recent years, not least because gaming platforms have become hugely successful commercially. As Hollywood's attempts to regenerate an industry which is struggling to keep up with video games, its producers have naturally plundered successful video games in order to find material.

This is of particular relevance to 3D animation, as firstly 3D animation techniques are obviously prevalent in contemporary video games, and, secondly, in many cases the movies based on video games which are produced implement modern 3D animation techniques.

One such example of the 3D animated game which is now becoming a 3D animated movie is Ratchet & Clank. PlayStation veterans will be familiar with the video game series, and now Rainmaker Entertainment and Blockade Entertainment are turning the popular platformer into a fully fledged movie.

When such popular games are turned into 3D animation, authenticity is always a major concern. The Ratchet & Clank series is relatively lighthearted, but is nevertheless has attracted a vast following in the years in which it has been produced. In conjunction with the forthcoming feature film, another 3D animated Ratchet & Clank game is also planned for 2015, which the developers state will completely reimagine the Ratchet & Clank universe.

Insomniac Games is in fact involved with the production of the movie, and this seems like a wise decision. It is telling that another major movie based on a video game which will appear in the next year or so, The Last of Us, is being primarily written by Neil Druckmann; the person most responsible for producing the plot of the video game.

As games increasingly develop as a form of storytelling and even art, so Hollywood is increasingly learning from the way that the industry operates. It is hoped that this will occur with the new 3D animated Ratchet & Clank movie, which runs the risk of alienating fans if it fails to deliver an experience which is consistent with the video game originals.

This quandary is a major problem for animated movies based on video games, even if the temptation to produce them has by no means receded. There haven't been a huge number of successful movies based on video games, not least because the unique qualities of video games as a genre and storytelling medium do not necessarily lend themselves ideally to Hollywood.

Perhaps Ratchet & Clank will buck this trend and deliver a truly absorbing and successful 3D animated movie when it hits the cinema. It is currently scheduled for a theatrical release in early 2015.

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